To sell something familiar, make it surprising. To sell something surprising, make it familiar. — Derek Thompson, Hit Makers: How Things Become Popular
To sell something familiar, make it surprising. To sell something surprising, make it familiar. — Derek Thompson, Hit Makers: How Things Become Popular
To sell something familiar, make it surprising. To sell something surprising, make it familiar. — Derek Thompson, Hit Makers: How Things Become Popular
To sell something familiar, make it surprising. To sell something surprising, make it familiar. — Derek Thompson, Hit Makers: How Things Become Popular
To sell something familiar, make it surprising. To sell something surprising, make it familiar. — Derek Thompson, Hit Makers: How Things Become Popular
To sell something familiar, make it surprising. To sell something surprising, make it familiar. — Derek Thompson, Hit Makers: How Things Become Popular
To sell something familiar, make it surprising. To sell something surprising, make it familiar. — Derek Thompson, Hit Makers: How Things Become Popular
To sell something familiar, make it surprising. To sell something surprising, make it familiar. — Derek Thompson, Hit Makers: How Things Become Popular
To sell something familiar, make it surprising. To sell something surprising, make it familiar. — Derek Thompson, Hit Makers: How Things Become Popular
To sell something familiar, make it surprising. To sell something surprising, make it familiar. — Derek Thompson, Hit Makers: How Things Become Popular
To sell something familiar, make it surprising. To sell something surprising, make it familiar. — Derek Thompson, Hit Makers: How Things Become Popular
To sell something familiar, make it surprising. To sell something surprising, make it familiar. — Derek Thompson, Hit Makers: How Things Become Popular
To sell something familiar, make it surprising. To sell something surprising, make it familiar. — Derek Thompson, Hit Makers: How Things Become Popular
To sell something familiar, make it surprising. To sell something surprising, make it familiar. — Derek Thompson, Hit Makers: How Things Become Popular
To sell something familiar, make it surprising. To sell something surprising, make it familiar. — Derek Thompson, Hit Makers: How Things Become Popular
To sell something familiar, make it surprising. To sell something surprising, make it familiar. — Derek Thompson, Hit Makers: How Things Become Popular
To sell something familiar, make it surprising. To sell something surprising, make it familiar. — Derek Thompson, Hit Makers: How Things Become Popular
To sell something familiar, make it surprising. To sell something surprising, make it familiar. — Derek Thompson, Hit Makers: How Things Become Popular
To sell something familiar, make it surprising. To sell something surprising, make it familiar. — Derek Thompson, Hit Makers: How Things Become Popular
To sell something familiar, make it surprising. To sell something surprising, make it familiar. — Derek Thompson, Hit Makers: How Things Become Popular
To sell something familiar, make it surprising. To sell something surprising, make it familiar. — Derek Thompson, Hit Makers: How Things Become Popular
To sell something familiar, make it surprising. To sell something surprising, make it familiar. — Derek Thompson, Hit Makers: How Things Become Popular
To sell something familiar, make it surprising. To sell something surprising, make it familiar. — Derek Thompson, Hit Makers: How Things Become Popular
To sell something familiar, make it surprising. To sell something surprising, make it familiar. — Derek Thompson, Hit Makers: How Things Become Popular
To sell something familiar, make it surprising. To sell something surprising, make it familiar. — Derek Thompson, Hit Makers: How Things Become Popular
To sell something familiar, make it surprising. To sell something surprising, make it familiar. — Derek Thompson, Hit Makers: How Things Become Popular
To sell something familiar, make it surprising. To sell something surprising, make it familiar. — Derek Thompson, Hit Makers: How Things Become Popular
To sell something familiar, make it surprising. To sell something surprising, make it familiar. — Derek Thompson, Hit Makers: How Things Become Popular
To sell something familiar, make it surprising. To sell something surprising, make it familiar. — Derek Thompson, Hit Makers: How Things Become Popular
To sell something familiar, make it surprising. To sell something surprising, make it familiar. — Derek Thompson, Hit Makers: How Things Become Popular
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To sell something familiar, make it surprising. To sell something surprising, make it familiar.

— Derek Thompson, Hit Makers: How Things Become Popular
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