Marketing is not the art of finding clever ways to dispose of what you make. It is the art of creating genuine customer — Philip Kotler

Marketing is not the art of finding clever ways to dispose of what you make. It is the art of creating genuine customer — Philip Kotler

Marketing is not the art of finding clever ways to dispose of what you make. It is the art of creating genuine customer — Philip Kotler

Marketing is not the art of finding clever ways to dispose of what you make. It is the art of creating genuine customer — Philip Kotler

Marketing is not the art of finding clever ways to dispose of what you make. It is the art of creating genuine customer — Philip Kotler

Marketing is not the art of finding clever ways to dispose of what you make. It is the art of creating genuine customer value.

— Philip Kotler

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business client customer marketing product value