...the higher the expectations about unselected alternatives, the lower the level of satisfaction with the chosen good. — Michael R. Solomon, Consumer Behaviour: A European Perspective
...the higher the expectations about unselected alternatives, the lower the level of satisfaction with the chosen good. — Michael R. Solomon, Consumer Behaviour: A European Perspective
...the higher the expectations about unselected alternatives, the lower the level of satisfaction with the chosen good. — Michael R. Solomon, Consumer Behaviour: A European Perspective
...the higher the expectations about unselected alternatives, the lower the level of satisfaction with the chosen good. — Michael R. Solomon, Consumer Behaviour: A European Perspective
...the higher the expectations about unselected alternatives, the lower the level of satisfaction with the chosen good. — Michael R. Solomon, Consumer Behaviour: A European Perspective
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...the higher the expectations about unselected alternatives, the lower the level of satisfaction with the chosen good.

— Michael R. Solomon, Consumer Behaviour: A European Perspective
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